Our story
About the Parade
Parada lifestyle store is a store with carefully selected home products and gifts with which you will surely always pleasantly surprise your gift recipients. Products from various suppliers from all over Europe are collected in Parada. We place particular emphasis on unique products by local independent designers and craftsmen. Increasingly, we are also looking at the products of designers from the former fraternal republics and other Eastern European countries.
Parada, which is located in the beautiful atrium at Mestne trg 10 in Ljubljana, opened its doors in the summer of 2019. Even before the opening, we decided that there would always be something interesting happening in the atrium in front of the store. We faithfully follow this original idea, as we are constantly thinking about how to make the shopping experience even better for our regular customers and random visitors with an interesting exhibition or "pop-up" event.